As many of you know, here at Naturisimo we love to promote anything which is green, clean and good for both us and the environment. We aim to promote clean, clever products which deliver real results as well as being all about responsible sourcing, eco-friendly decisions, sustainable living and doing our part in making the world a better place. We hope this is reflected through the brands we choose and the products we stock, however as a company we want every aspect of what we do to reflect this ethos, right down to the boxes which arrive at your doors!
So many, many months ago our creative team set out to redesign our packaging and create something that we could not only be very proud to send your orders in but something which also explained each aspect of our packaging material and why it was chosen.
This month we are so pleased to have the final design off the production line and into our warehouse and we hope many of you have now started receiving the new boxes and have learnt something new about how we pack your orders.
Let us tell you a little but more…
The little brown boxes which your orders are now delivered in are FSC (Forest Stewardship Council) approved. This is an incentive to encourage forest owners and managers to follow ‘best social and environmental practises’. There are several benefits to this incentive, which include: protecting biodiversity, indigenous people’s rights, worker’s rights and other areas of significant environmental or cultural importance. All of which prevents the use of illegally harvested timber.
The Tissue Paper:
The tissue paper is provided by a sustainable company who have an initiative called ‘Soft Steps Forward’ which concentrates on promoting sustainability, respect for the environment and efficient operations.
The trees in the design were hand drawn by our creative team and after several drawings and redesigns later, this was the final result:
The design on our tissue paper is printed with soy ink, which is made from soybeans making it far more environmentally friendly then the petroleum-based inks often used for printing. There are also other benefits to using soy ink as the soy bean crop does not require irrigation and it leaves fewer agriculture residues compared to other crops. It is 100% recyclable as the soy ink can be easily removed, it is a far easier process then removing regular ink.
As before, we have continued using starch-based packing peanuts in all of our orders. The starch-based peanuts were developed to serve as a far more environmentally friendly solution compared to petroleum-based polystyrene packing material. They are bio-degradable and non-toxic, which means if they are ingested by accident (by a pet for example) they will not cause any harm.
Here is the final design and we hope you will be receiving one of our little brown boxes soon!
The poem on the box explains everything you need to know about the packaging and where it comes from, so every time you open one of our deliveries you will know we have done everything possible to promote sustainability and ethical sourcing, just like the brands that we stock and the products you love!
If you have not yet seen the poem – here it is, we hope you enjoy it!
Did you know?
So here is your order that you’ve received through the post
But let us tell you about it’s packaging, it’s different to most
Here at Naturisimo, we have always been keen
In preserving and caring for all that is green
This humble brown box, although still made from a tree
Promotes correct forest management, known as FSC
The peanut chips, you’ll soon be rummaging through
Are biodegradable and non-toxic too
As is the tissue paper and even this ink
Which is all pretty clever and neat don’t you think?
Our packaging’s all recyclable, for this we had in mind
The importance to do our bit and be environmentally kind.
What do you think of the new packaging? Let us know on Twitter @Naturisimo_UK.
To see if for yourself, you can shop here: Naturisimo